We have been told many times that the acronym PDIA is clunky and that it doesn’t easily roll off the tongue. Matt Andrews’ response to that has been, “it doesn’t matter what you call it, it matters that you do it.” BUT in order to do it, you need to first understand what it is.
We are delighted to share with you our latest video to help explain what PDIA is and is not.
This video was created by the talented Peter Durand at alphachimp.com who was an absolute pleasure to work with. We are thrilled with how it turned out and hope that you find it useful.
Feel free to share the video. You can also tag us on Twitter using @HarvardBSC or #PDIA.